Lao GuoLIGHTING VISUAL DESIGNStart a project ↗

LAO GUO · AMAZON LIGHTING VISUAL STRATEGY

Great lighting.
Brilliantly presented.

Premium visuals for Amazon lighting brands.
Strategy, 3D, listing imagery, A+ content and product films.

Mesh solar lantern and cat in a warmly lit garden
Mesh Solar Lantern
Metal texture. A warmer perspective.
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FEATURED PRODUCT FILM

TBS2.
Designed to be seen.

A closer look, in motion.

TBS2 / Product Film

TBS2 — PRODUCT ANIMATION

SOLAR PATHWAY LIGHTS

A brighter path.
A warmer welcome.

Garden atmosphere. Product clarity.
One complete story, from listing images to A+.

Solar pathway lights surrounding a central garden statue

SELECTED WORK

Every light.
A distinct story.

Specializing in solar and garden lighting.
Product clarity meets lifestyle storytelling.

PRODUCT IN MOTION

Light in motion.
Value in focus.

Light, structure and everyday use.
Product films with a clear purpose.

Iron Cage Solar Lantern / Product Film

SOLAR LANTERN — PRODUCT ANIMATION

Triangle Sensor Light / Product Film

01 — PRODUCT ANIMATION

Multicolor Wall Light / Product Film

02 — PRODUCT ANIMATION

TBS1 Bedside Lamp / Product Film

ENGLISH EDITION — PRODUCT ANIMATION

10 YEARS OF VISUAL DESIGN EXPERIENCE

I'm Lao Guo.
Lighting expertise.
Commercial focus.

I’m a senior visual designer with 10 years of experience, specializing in premium brand visuals and conversion-focused listing optimization for Amazon lighting brands.

I build more than product videos. I develop complete listing visual strategies informed by Amazon’s marketplace dynamics and consumer behavior—from competitor visual analysis and selling-point development to video scripts, 3D rendering, video production and A+ page design.

My focus is to help ambitious lighting brands communicate value clearly, build a premium presence and turn more consideration into purchase.

THE PROJECT AMBITION15–30%

Target relative uplift in conversion rate, measured against an agreed baseline. A project goal, not a guaranteed outcome; results depend on the product, traffic, pricing and testing.

Premium projects. Focused partnerships.
I work with brands that value thoughtful strategy and high-quality execution. My services are positioned for premium projects, rather than low-cost production.

Competitor Visual AnalysisSelling-Point StrategyVideo Scripts3D RenderingProduct FilmsListing Images & A+

HOW WE WORK

From insight
to a complete visual launch.

01

Discover

Define your product, audience, competitive context, project scope and timeline.

02

Build the strategy

Analyze competitor visuals, clarify selling points and develop the visual direction and video script.

03

Create & refine

Develop 3D renders, listing images, A+ layouts and product films, with reviews at key milestones.

04

Deliver & evaluate

Deliver a cohesive asset set. Review performance against an agreed baseline when data is available.

LET’S CREATE SOMETHING THAT GLOWS.

Build a lighting brand
worth choosing.

For lighting brands ready to invest in distinctive, premium creative.
Share your product, listing, project scope and budget.